Content Calender – Brown Shoes

  Calendar The above content social media calendar is for Brown Shoes ( retail footwear store). The calendar contains posts that will be carried out throughout a week during the Back to School season in the end of the summer.  The target audience for this campaign is Mothers. I selected Facebook,Twitter, & Pinterest to carry […]

How to have an effective marketing campaign on social media “Do’s” & Don’t

Social media marketing has become an important part of developing an effective marketing plan. Today, social media is used  by brands and companies to build awareness, promote new products/services and most importantly to engage with consumers. Throughout the years, social media has been proven to be effective because it reaches people from all over the […]

Discover three new digital terms

The three digital terms i will be describing today are: Click through URL CPL Cost per lead interstitial Lets take a look at the definition of each terms: Click through URL- ‘A destination website address that a viewer goes to when they click on an ad’ – See more at: http://openx.com/glossary/#sthash.YCobpguD.dpuf” Whenever were on our […]